FOOTBALL TEAM SCORES EQUIPMENT THROUGH GOLF

Mission Viejo High School’s Diablo football team needed to raise money for new training and safety equipment and facilities, and they had a small timeframe to work with. Traditional fundraising efforts taking weeks or months weren’t the answer. The solution was to pump up the previous year’s fundraiser – the high school’s annual Diablo Classic Golf Tournament.

 

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California-based Mission Viejo chose one of South Orange County’s finest golf courses to host the event, and used the Diablo Classic website and a variety of online and personal communication efforts to advertise it. The tourney featured a round of golf plus lunch, dinner and opportunities to win Diablo-branded promotional gifts via hole-in-one contests and other on-course events. Prizes included branded golfers’ gift-packs featuring shoe bags, divot fixers and tee pouches. Diablo-branded thank-you gifts were also given to golfers to encourage them to donate to the football team.

Tournament participants and donors enjoyed the promotional gifts, and the branding helped keep the Diablos in mind well after the football season ended. The tournament itself was a success as the effort exceeded expectations, raising more than enough money to cover the season’s football needs.

Are you looking to raise money for your school or sports team?

Make sure to use innovative techniques to connect prospects to a school’s offerings to boost school enrollment or raise funds for teams. The best methods to do this use promotional products and a strong partnership with your distributor who can show you great ways to incorporate branded items into your campaign.

Click or call us today for more info!

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Tel: 860-304-2899

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ITS NO MYSTERY: PROMO PRODUCTS PUMP-UP SALES

Mysteryland, the longest running electronic dance music (EDM) festival in the world, made its U.S. debut over the Memorial Day weekend at the iconic Woodstock grounds in Bethel Woods, NY, by telling attendees to “take a trip down the rabbit hole.” Unlike the original Woodstock concert, attendance was strictly enforced and limited to 20,000, with ticket prices starting at $179, and VIP passes going for $299. According to The Wall Street Journal’s Market Watch, the EDM market is estimated to be close to $20 billion and is growing by over 10% every year.

ID&T, the festival powerhouse behind Mysteryland, hosted top acts like Kaskade, Dillon Francis, Moby, Steve Aoki, Nervo, Showtek and Fedde Le Grand on the main stage. The Boat Stage, which catered to bass-hungry fans, featured Zomboy, Flosstradamus, Big Gigantic and Bro Safari. “Sunday School,” a mini festival within Mysteryland, offered three stages of the sounds of techno, tech-house and vinyl-only DJs. Hardstyle fans could throw their bodies to Coone, Noisecontrollers and Brennan Heart in the Q-Dance tent. If fans needed time to rest their feet (and ears), they could venture to the “Healing Garden” for yoga, meditation or aromatherapy. Among this eclectic mix of music, dance and art, there was also an abundance of fun branded promotional products.

One of the main sponsors of Mysteryland USA was Rekorderlig Cider from Sweden. Friendly Rekorderlig vendors decked out in red logoed polos happily offered free samples of their Strawberry-Lime, Berry or Pear flavored hard cider. They also gave soaked dancers Rekorderlig branded ponchos for the intermittent downpours throughout that Saturday afternoon. One of the promoters explained that the plastic pouch the ponchos came in could act as a waterproof case for cell phones.

A popular meeting place for separated friends was the prominent Rekorderlig hot-air balloon. One of the perks to visiting the hard cider vendor was the chance to win a balloon ride over the lush fields where, 45 years earlier, concertgoers danced to Hendrix, Santana, Joplin and other top acts.

On the trail to the main stage, attendees were greeted by another Rekorderlig booth that sold garland crowns for $20. Many of the female guests got in touch with their inner flower child and chose from a variety of colorful blossoms to be custom-fit around their heads, staying true to the Rekorderlig slogan, “Beautifully Swedish.”

Aside from Rekorderlig, there was a plethora of Mysteryland merchandise, which featured the Mysteryland and/or Woodstock ’69 logos on apparel, hats and headbands. Rookie campers were also able to buy blankets, sleeping bags and other outdoor necessities. Mysteryland offered “Holy Ground” campers their own camping survival kit, with a two-person tent, airbed and sleeping bags. Festival-goers were able to purchase unique meals and snacks from Smorgasburg Food Fest. Smorgasburg is a food market held every Saturday in the hipster Brooklyn town of Williamsburg, who partnered with Mysteryland to offer organic, vegan and other food options.

Mysteryland was one of the first “cashless” U.S. music festivals. Attendees were able to put money onto their logoed wristbands either online or at stations throughout the festival grounds. Their credit changed into “birdie bucks” to pay for food, beverages, merchandise or showers throughout the weekend. The leftover money was then refunded back onto the provided credit card. The birdie bucks wristbands allowed for quicker service in the long lines for showers and food.

 

With the help of sponsors such as Rekorderlig and many others, Mysteryland was able to successfully offer a mecca for fans of all EDM genres to come together to explore and dance in the historical grounds that inspired a revolution of music, fashion and a state of mind back in 1969. And with logoed keepsakes, the memories from Mysteryland are guaranteed to live on.

ASK KRISTEN / why not DIY?

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 DIYDo It Yourself.

If you’ve watched enough TV it’s easy to be seduced by online companies that offer DIY promotional products.  They say it’s as easy as putting in your logo, selecting a product type and submitting payment.  In this week’s “ASK KRISTEN” we offer our thoughts on DIY promos.

 

Is it?
What are the potential pitfalls?
Why don’t clients want a DIY promo supplier?

Kristen’s Answer:

Most clients are specialists, in their own respective fields be it accounting, manufacturing, banking, etc. It is really easy to spend hours trying to find the perfect promotion for an event or occasion, and although the product looks okay on the web it could be the wrong product for many reasons (i.e. poor supplier, bad quality product, shipping from too far away, inability to meet deadlines, disinteresting to your end-user etc.).

The primary reason to use a promotional products EXPERT is that they spend all day immersed in THEIR business (just like you). They know all about the coolest/newest products. They are familiar with the very best suppliers who meet their deadlines, carry the highest quality products and that have the best imprint quality. They are constantly working with different industries and understand what your end-user will respond too.

Finally they SAVE YOU TIME and therefor MONEY. So next time you have a need for promotional items, be it for a promotion, tradeshow, event, new product launch etc. don’t bother spending hours surfing the web, call GS PROMO SOURCE, LLC at 860-304-2899 and put us to work for you!

Kristen Larcom Feeney | GS Promo Source, LLC |Direct: 860.304.2899 | Email:info@gspromosource.com | Web: www.gsPromoSource.com

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ASK KRISTEN / what is your favorite promotional product and why?

Wow! That is a tough one, but I would have to say lip Balm. Why lip balm?

Make-A-Statement-Custom-Lip-Balm

  • Because everyone carries a lip balm in their pocket or purse and uses it multiple times throughout the day giving your company maximum exposure.
  • Lip balm is great for any season. – Our lip balm has SPF 15 offering your lips protection on a hot sunny day and natural ingredients like Vitamin E and Aloe Vera help to soothe and protect your lips from the cold and wind.
  • Our lip balm offers a generous, full-color digital imprint area and comes in 18 amazing flavors (my favorite is apple). If you get 2,500 or more you can even get a custom flavor.
  • And, lip balm is AFFORDABLE, costing as low as $0.63 each plus setup and shipping.

Lip Balm is great for any market, but here are some ideas for you to get started:

  • Dentists
  • Dermatologists
  • Outdoor Festivals
  • Doctors
  • Liquor/Alcohol
  • Golf Outings/Clubhouses
  • Banks
  • Store Openings
  • Tradeshows
  • Chiropractors
  • Spas & Salons
  • Boat Shows
  • Ski Resorts
  • Runs & Races
  • Fundraisers
  • Real Estate Agents
  • College Recruiting
  • Weddings
  • Hospitals
  • Insurance Agents
  • Fairs

Did you know that if you order lip balm today you could have it in as little as a week?

Kristen Larcom Feeney | GS Promo Source, LLC |Direct: 860.304.2899 | Email: info@gspromosource.com | Web: www.gsPromoSource.com

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ASK KRISTEN / what makes a good pen?

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What key things should buyers look for in a promotional pen?

It is always great to promote your company with a quality brand pen (i.e. Bic, Sharpie, Paper Mate, and even Parker or Waterman if your budget provides for that type of expenditure), but I have to say WRITE OUT!!  Write out is how long your pen will write until you run out of ink. Usually when it is a less expensive or low end pen the write out is minimal and it dries up quickly, along with its ability to continue promoting your business. An average pen write out is approximately 0.60 miles, BUT the Bic Clic Stic has a 1.2 MILE write out, coupled with multiple ink color choices, versatility (many different barrel and trim choices), AND even choice of a fine of medium point tip. An average promotional pen has 8 different users. The longer your write out, the longer your pen will be around to spread the word re your terrific company and the products and services you offer.

Why is value shopping not a good idea when buying pens?

When you go value shopping all you are doing is finding someone that is treating you as a single-transaction client. They just want your money and quite frankly are not interested in the results achieved (either positive or negative) from your promotional pen investment. Someone who has cut their margin to a bare minimum is not interested in finding out 1. What you need to accomplish, 2. What color your pen or imprint should be for maximum impact, or 3. How long your pens will last – – they are interested in spending as little time with you as possible. This makes their helping you to accomplish any goals or come up with actual products that could be better for you impossible.

What brands do you like and why?

That’s a tough question, and quite frankly it really depends on how you plan to use your pens. So, here goes…

Human Resources – To recruit the best new employees or to reward an existing employee for undertaking a rigorous training course or continually going above and beyond their duties or quotas I prefer Parker or Waterman Writing Instruments – a very high-quality valuable pen that can be ordered at low quantities and is refillable. This high-end reward will be kept and appreciated my your employee for years to come and remind them of how much you appreciate them going that extra-mile for you every day.

Referral thank you gifts – I like to hand out an engraved pen and debossed padfolio thanking them for helping me “write more business”. I usually these very nice yet affordable pen/padfolio sets from Leeds which is my go-to source for business gifts.

IT – when trying to reach IT based professionals, end-users I like pens with a built in flash drive or stylus. For trade shows I usually use the Bullet stylus pen (less than 0.50 each). For valued client thank you gifts or new-hires I usually get a higher end piece from Leeds as well.

Contractors, Golfers Teachers, or pretty much anybody – I LOVE Sharpies. They are made in the USA, have a 5-year shelf life if the cap is on, are highly customizable and are great for sporting events and tournaments for signing autographs or marking golf balls.

Real Estate/Mortgage – I LOVE BIC!! It has a long write-out, a HUGE imprint area, a strong brand identity and unbelievable versatility — mix and match barrel and trim colors coupled with up to a 4-color imprint makes this a great choice every time. They are low cost, but high-quality and are the perfect pen to roam around for a VERY long time with your name and brand message!

Of course, there are also some terrific generic pens out there as well. If you have an event, tradeshow or anything else coming up, just give me a call and I’ll help you find the very best pen for your needs while helping you remain within your budget.

Call Kristen or any of our promotional product experts at:

860.664.0696

or via e-mail at info@gspromosource.com