Yesterday, Yangzhou Municipal Bureau of Commerce held a press conference on the construction of the “World Food City”. After preliminary research and planning, the construction of the city will focus on promoting the “ten ones” project, including building a Huaiyang cuisine Museum in China, building a landmark “World Food City” exhibition hall, and cultivating a number of high-standard food gathering areas.Building Huaiyang cuisine Museum in China.
Move from Kangshan Cultural District to Lushi old house.How to give tourists a considerable and interactive food culture experience, and bring consumers a memorable “journey to the tip of the tongue”? Our city will build a Chinese Huaiyang cuisine Museum integrating exhibition, cultural research and sightseeing experience.
“Our city will invite well-known domestic design institutions to use modern concepts and scientific and technological means to move the display items of Huaiyang cuisine Museum in Kangshan Cultural District to Lushi old residence as a whole, and plan to set up exhibition area, tourist experience area and parent-child interaction area; the current museum area will be built into a food experience area, mainly focusing on canal banquet, salt business banquet, Lushi family banquet and other main functions Topic feast. ” Su aigen, director of the Municipal Bureau of Commerce, said the project is still in the stage of design scheme comparison and selection.Build the exhibition hall of “the capital of world cuisine”.Visit 36 “gourmet cities of the world”.
According to the plan, the “ten one” project of our city also includes the construction of a landmark exhibition hall of “the capital of world cuisine”.It is planned to build a “World Food City” exhibition hall in Yangzhou’s “three knives” featured pedestrian street located in Changchun Road, the thin West Lake scenic spot. Through the forms of words, pictures, videos, and objects, it will focus on displaying 36 “world food cities” around the world, making it an experience place for citizens and foreign tourists to experience food culture around the world.
Annual selection of “World Food City” demonstration store.Which is the most delicious food in Yangzhou? In the future, we can “follow the plan”.In order to improve the overall level of the city’s catering industry, the Municipal Bureau of Commerce, the Municipal Bureau of culture, radio, film, television and tourism, and the Municipal Bureau of market supervision are preparing the selection plan for the “World Food City” demonstration store. It is planned that from this year on, a number of demonstration stores with first-class facilities, standardized management, high public recognition and truly representing the highest level of Yangzhou catering will be selected and awarded.
“The selection will reflect inclusiveness. Not only large enterprises can apply, but also small and medium-sized enterprises such as snack bars and online Red shops with distinctive characteristics can apply; not only enterprises that mainly engage in Huaiyang cuisine can apply, but also enterprises of other cuisines can apply; not only local enterprises in Yangzhou can apply, but also foreign enterprises in Yangzhou can apply.” According to sue Egan, tourists can easily and quickly find the most classic Yangzhou cuisine with the list of demonstration stores in the future.Building a brand of Food Festival Creative exhibition conference, China Morning Tea Culture Festival, canal food festival, etc.
Our city will also gather cultural resources such as canal, food, human history and so on. Through cooperation with industry institutions at home and abroad, we will focus on creating activities such as “World Food City” creative exhibition conference, China Morning Tea Culture Festival, canal Food Festival and so on, so as to build it into a food festival brand with distinctive regional characteristics and international influence.”At the same time, different seasons will be distinguished to plan and organize food festival activities with different themes. For example, in September this year, there will be a canal Food Carnival, during which, there will be activities such as the “capital of world food” and the canal city creative food development forum, the second China Morning Tea Culture Festival, the “capital of world food” celebrity chefs Invitational Competition, the exhibition and sales of Chinese time-honored brands of food. ” At the same time, our city also encourages all regions to give full play to the advantages of local resources, and make more famous brands of Baoying lotus root Festival, Gaoyou double yellow egg Festival, Shaobo Lobster Festival, Wanfu fish and fresh food festival, etc.
Support catering enterprises to open stores overseas.In order to expand the influence of the golden signboard of “world food capital”, our city will also carry out a series of publicity and promotion activities. “We will work with the education department to implement the food education project for young people, let students accept Huaiyang’s food culture and cultivate healthy life concepts and eating habits from an early age by introducing food into the classroom.” In addition, support powerful catering enterprises to open stores overseas and promote Huaiyang cuisine culture to the whole world, give full play to the leading advantages of cooking education in China, support the construction of prosperous bases for Chinese cuisine in Yangzhou University and other universities, research and training bases for Chinese Intangible Cultural Heritage inheritors, and training bases for Chinese culinary masters, and promote the export of high-quality educational resources and high-level talents.
Our city has also set up Yangzhou “the capital of world cuisine” construction promotion center, and will also issue a guiding policy, a development plan in line with the concept of the United Nations, cultivate a number of high-standard “ten one” projects such as food gathering area, expand the scale of food industry, carry out the promotion of food brands, and promote the inheritance and innovation of food culture.
Huaiyang cuisine Museum of China The exhibition area, tourist experience area and parent-child interaction area are planned to be set up; the current museum area will be built into a food experience area, focusing on canal banquet, salt business banquet, Lu family banquet and other theme banquet.Exhibition hall of “city of world cuisine”.Location: Yangzhou “three knives” characteristic pedestrian street.Through the forms of words, pictures, videos and real objects, 36 “world food cities” are intensively displayed, making it an experience field for citizens and tourists to appreciate the food culture around the world.